A California-based creative executive with over 20 years in the marketing & communications industry, Kristina brings a blend of strategic perspective and creative expertise to each of her roles. Kristina’s experience ranges from reinventing iconic, global brands to helping launch new brands and start-ups, to helping brands find just the right creative support. With experience both in-house and on the agency side, Kristina has worked to build brands across many industries, categories and geographies.